How do you promote your NFL account?
The answer is simple: post a photo of your jersey, or logo, on Instagram or Twitter.
You can also add a few text and graphics to your post, as long as they don’t get too many retweets.
For example, if you posted a photo to your Instagram account of your new Nike shirt, you can use the hashtag #newnike shirt, and it will get the same amount of retweetings as a simple photo of a new Nike jersey.
But it will have a lot less engagement than if you had just tweeted “I wore Nike’s new Nike shirts today.”